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by georges, October 3, 2014

Intercoil hosts business students from Elon, USA
Intercoil International, the Dubai-based sleep products multinational, recently hosted a student delegation from Elon University, based in North Carolina, USA. The delegation, which comprised 30 students, visited the company’s manufacturing facilities in the UAE.

The visit covering UAE and India was part of Elon University’s Winter Term 2012 Study Abroad course for undergraduate students. The course, titled ‘Business & Culture of Indo-Gulf’, encompassed fact-finding missions to various industrial units in both countries, meetings with successful businessmen and comparison of business models in Asia vis-à-vis the US. Intercoil International was one of the companies chosen for the purpose because of its expertise in manufacturing and innovation in UAE.

Talking about the visit, Mr Hassan, Managing Director of Intercoil said: “It was a great privilege to welcome the students from Elon University, one of the top universities in the US, to Intercoil International. It was a unique opportunity to showcase the UAE culture, traditions and rich heritage. The students were also provided insights into production techniques and manufacturing processes and what makes us truly unique in the region.”

Thanking Intercoil for hosting the students, Dr. Neeraj Gupta, Assistant Professor in the Department of Finance at Elon University, said: “We feel deeply honoured by the wonderful hospitality and world-class technology on show at Intercoil International. The company is an ideal case study for our students as it represents a successful economic model for small and medium sized projects in this field. The specific aim of the Study Abroad program to the Indo-Gulf was to give the students a direct experience of the business environment and the culture in the Middle East. The visit was extremely helpful in understanding not only Intercoil’s history and milestones but also their unique management style and rich heritage.”

Elon University’s Study Abroad programs are designed to further the students’ understanding of business, culture and societies across the world. The Institute of International Education ranks Elon University as the number one master’s-level university in the US for Study Abroad programs. The visit to Dubai also offered the students the chance to observe the similarities and differences in transacting business in the Middle East and the US.

Intercoil International is a member of the International Sleep Products Association (ISPA). Intercoil is the licensee for Simmons, global leader in contract bedding and that of Therapedic, a leading global mattress brand. Intercoil is the only company in UAE mattress industry accredited with ISO 9001, 14000 and OHSAS 18001 certifications.